Internet radio is a growing segment of the media landscape. This technology allows listeners to access stations, live or on-demand, from almost anywhere they can get an internet connection. Streaming radio has virtually no loss in quality and is ideal for audiophiles.

While this medium does have some limitations, it's still growing in popularity. As of April 2019, 4.4 billion people were active internet users worldwide. That number doesn't mean the growth will slow down.

Online radio provides the same functionality as traditional radio, but with a few more advantages. For example, it's easier to discover new shows and artists with free streaming services. Additionally, it's a great way to promote your own shows.